Guy Tang Mydentity 100K Giveaway



Eligibility: The Guy Tang Mydentity Sweepstakes (“Sweepstakes”) is open only to persons who are legal residents of, and physically located within, the 50 United States and Canada, age 18 or older at the time of entry.  Must be a licensed cosmetologist or be in cosmetology school to be eligible. When entering via Instagram, your profile must be public in order to enter. Void where prohibited.  All federal, state and local laws and regulations apply.  Employees of Henkel (“Sponsor”) and its affiliates, subsidiaries, advertising and promotional agencies, vendors, contractors and the immediate family members (defined as spouse, siblings, children and each of their respective spouses, regardless of residence and any person living in such a person’s household, whether related or not) of each of the foregoing, as well as the employees of any company affiliated with the Sweepstakes (collectively with the foregoing persons or entities, the “Sweepstakes Entities”) are not eligible to participate.

Entry Periods:  Entries may be submitted during the period commencing at 06:00:00 AM Pacific Time (“PT”) on March 1, 2017 and ending at 06:00:00 AM PT on March 2, 2017 (“Term”). This Sweepstakes will consist of ten (10) Sweepstakes winners (Sweepstakes Winner”).

How To Enter:  In order to enter the Sweepstakes, follow @guytang_mydentity on Instagram. Repost the sweepstakes image on your personal Instagram account and tag three friends. Comment #hairbestiesforlife on the original sweepstakes image on @guytang_mydentity Instagram and you are entered.

Sweepstakes may only be entered by Internet during the Term. Visit the Mydentity Color website (located at (“Sponsor’s Website”) for more information. Entries using macro, robotic, script, or other forms of automatic entry will be disqualified.  Entries become the property of the Sponsor and will not be returned.  Proof of submission does not constitute proof of receipt. 

Prizes/Values/Odds:  Ten (10) Grand Prize Sweepstakes Winners will be awarded the Sweepstakes Grand Prize, which consists of one (1) large Hairbesties Kit that includes:



Total approximate retail value of the prize is $199.99. Each Sweepstakes Winner is solely responsible for all local, state and federal taxes on his/her Prize including sales or use taxes, as well as any expenses related to participation in the Sweepstakes or acceptance of a Prize.   The United States Internal Revenue Service (IRS) requires Form 1099-MISC to be issued and filed for each Sweepstakes Winner who receives a Prize if the amount of the prize is $600 or more.  Sponsor will send each Sweepstakes Winner a W9 form, which must be completed and returned to Sponsor, for the Sweepstakes Winner to receive the Prize.  A copy of the Form 1099-MISC filed by Sponsor, will be sent to Sweepstakes Winner.  The Form 1099-MISC will be issued for the fair market value of the Prize.  Any Sweepstakes Winner who fails to provide information sufficient to complete Form 1099-MISC (including, without limitation, Sweepstakes Winner’s social security number) shall forfeit any and all rights to the applicable Prize.  There will be no substitutions or cash redemptions made for any Prize.  Sponsor will not replace any Prize that is lost, mutilated, or stolen.  Odds of winning a Prize depend on the number of eligible entries received and the voting judgments made by the Sponsor.  The Sweepstakes Winner must be at least 18 years old at the time of entry and of the age of majority in his/her state of residence.  Prizes pictured in advertising, marketing or promotional materials are for illustrative purposes only.  In the event there is a discrepancy or inconsistency between statements contained in any such materials and the terms and conditions of these Official Rules, these Official Rules shall prevail, govern and control.   The Sweepstakes Entities are not responsible for any cancellations, delays, diversions or substitutions, or any act or omission whatsoever with respect to the Prizes.  Prizes are nontransferable.  No substitutions or cash redemptions will be made, other than as provided herein.  Sponsor reserves the right, as determined in its sole discretion, to substitute a prize, in whole or in part, of equal or greater monetary value if a Prize cannot be awarded, in whole or in part, as described for any reason.

Winner Selection and Notifications: Between March 2 at 06:00:01 AM PT March 3 at 06:00:00 AM PT (the “Selection Period”), 10 random entries will be selection via The Sweepstakes Winners will be contacted via the platform they entered on or around March 3, 2017.  The Sweepstakes Winner may be required to sign an affidavit of eligibility and a liability and publicity release and return these documents within five (5) business days or Prize will be forfeited and awarded to another entrant should time permit.  In the event the Sweepstakes Winner chooses not to accept his/her Prize, is not in compliance with these Official Rules, is unable to be notified, or if any email or any other notice or a Prize is undeliverable, Prize will be forfeited and an alternate winner will be selected from all of the remaining qualified entrants if time permits.  All entrants acknowledge that the Sponsor has neither made nor is in any manner responsible or liable for any warranty, representation or guarantee express or implied, in fact or in law, relative to any Prize, including, but not limited to, its quality or fitness for a particular purpose.

PRIVACY POLICY/DATA COLLECTION: Entrant information collected in connection with this Sweepstakes may be used to execute the Sweepstakes.  Except as otherwise contemplated in these Official Rules, and to the extent entrants may otherwise elect at the time of Entry, information provided by you for this Sweepstakes may be used by Sponsor in sending future promotional communications and is subject to Sponsor's privacy policy.  For a copy of Sponsor’s privacy policy, please contact Sponsor by visiting: .


General: Entrants indemnify and hold harmless Guy Tang, Instagram, and Henkel from any claims, suits, losses, damages and expenses (including reasonable attorneys’ fees) that arise from any breach of the following conditions. By entering this Sweepstakes, entrants agree to by bound by these Official Rules and the decisions of Sponsor, as determined in its sole discretion, on all matters relating to the Sweepstakes, which are final and binding. By participating in the Sweepstakes, entrant agrees to indemnify, defend, release, discharge and hold harmless Sponsor, its parent companies, affiliates and/or subsidiaries, and their respective employees, directors, officers, and agents, and the panel of judges from any and all liability, claims or actions of any kind whatsoever for injuries, damages or losses to persons and property which may be sustained in connection with: (i) the receipt, ownership, possession, use, or misuse of any Prize by Grand Prize Sweepstakes Winner; (ii) entrant’s participation in the Sweepstakes and/or any Sweepstakes related activity, including, without limitation, claims for breach of contract, infliction of emotional distress, defamation, false light, common law or statutory misappropriation, invasion or other violations of any actual or purported right of privacy and/or publicity, and claims under equivalent federal or state laws arising from entrant’s entry and any exploitation of any or all of the rights granted to Sponsor, including, without limitation, the rights to entrant’s entry.  Entries must not include any provocative, crude or foul or otherwise offensive gestures, graphics or content and any submission that contains any of the aforementioned will be subject to immediate disqualification, as determined by Sponsor in its sole discretion.  Entrant agrees not to delete any entry.  By entering, entrant hereby agrees to, and does grant to Sponsor a worldwide, paid-up, irrevocable and unlimited license to use, copy, distribute, perform, display, publish and prepare derivative works from entrant’s entry in perpetuity (or for the longest period of time otherwise permitted by law).  Entrant agrees to promptly execute any document deemed reasonably necessary by Sponsor to effect the license of the entry to Sponsor.  Entrant agrees, without limiting the license granted by Entrant above, that entrant’s entry may be published, without further compensation, on Sponsor’s website pages, and/or marketing materials, whether selected for a Prize or not.  By entering, entrant represent that: (i) entrant’s entry is its own original work; (ii) entrant owns or has the rights to convey any and all right to convey the license above in any material submitted as part of entrant’s entry; (iii) all information provided is complete, true and correct; (iv) entrant has the written consent, release and/or permission of each and every participant in the photos submitted as contemplated by these Official Rules; and (v) entrant’s entry does not infringe upon or otherwise violate any copyright, any rights of privacy or publicity of any person, or any other right of any third party.  Modifying, enhancing or altering one’s own, or a third party’s, preexisting work does not qualify as entrant’s original creation.  Sponsor is not responsible for any typographical or other error in the offer or administration of this Sweepstakes, or in the announcement of Sweepstakes Winner and Prizes.  In the event Sponsor is prevented from continuing with this Sweepstakes, or the integrity and/or feasibility of the Sweepstakes as planned is undermined by any event including but not limited to any error, virus, bugs, non-authorized human intervention, action of entrants, or other causes beyond the reasonable control of Sponsor that corrupt or impair the administration, security, fairness or proper play of the Sweepstakes, and any fire, flood, weather event, epidemic, earthquake, explosion, labor dispute or strike, act of God or public enemy, satellite or equipment failure, riot or civil disturbance, war (declared or undeclared), terrorist threat or activity, or any federal, state, or local government law, order, or regulation, order of any court or jurisdiction, Sponsor shall have the right, in its sole discretion, to disqualify any entry and to abbreviate, modify, suspend, cancel, or terminate the Sweepstakes and award the Prizes from among all eligible entries received up to that date.  All disputes, claims and causes of action at law or in equity (individually, “Claim”) arising out of or relating to this Sweepstakes, the meaning or interpretation of the rules or any Prize awarded shall be resolved by applying the laws of Indiana, without regard to conflict of laws provisions therein, and shall be solely and exclusively brought in the state or federal courts within that state.  All Claims shall be resolved individually, without resort to any form of class action and all Claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, but in no event include attorneys' fees, and under no circumstances will any entrant be permitted to obtain awards for, and, by entering, entrant waives all rights to claim, punitive, incidental, special, consequential damages and any other damages, other than for actual out-of-pocket expenses and waives all rights to have damages multiplied or otherwise increased.  ENTRANTS, BY ENTERING, SPECIFICALLY AND KNOWINGLY WAIVE ANY RIGHT TO A TRIAL BY JURY AND A TRIAL BY JURY IS HEREBY WAIVED BY BOTH SPONSOR AND ENTRANTS. 


Sponsor:  #mydentity™ @Guy_Tang, 600 Corporate Pointe, Culver City, CA 90230, whose decisions, as determined in its sole discretion, are final and binding as to all aspects of this Sweepstakes.

Winner’s List:  For a list of winners, send a self-addressed stamped envelope on or before March 31, 2017, to Sponsor.

Mailing List:  In the course of entering the Sweepstakes, you may consent to Sponsor’s use of your email address for Sponsor’s mailing list.  To update us with your information use preferences, you may contact sponsor via mail. You may also click the designated link at the bottom of all Sponsor e-mail advertisements to be removed from future e-mail updates.